Club Avant-Garde - Imagery Estate Winery
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Club Avant-Garde

Gain access to the most limited lots, made exclusively for our Avant- Garde club members. Explore artistic blends, and boldly expressive esoteric varietals. Avant-Garde members receive extra perks- customizable shipments, and special access to our annual charity auction to purchase one-of-a-kind artwork.

Discover the Artistry of Fine Wine Collection

2022 Spring Selections

Cozy up and embrace the changing of the seasons with our most limited production lots with hand-crafted selections from Jamie Benziger.

2020 Estate Merlot Bottle
2020 Reserve White Burgundy Bottle
2019 Gee eS eM Bottle
2019 Tusca Brava Bottle
2019 Oso Loco Bottle
2019 Barbera, Upper Ridge Bottle
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2019 Estate Merlot

Sonoma Valley

Alc. 14.9% | T.A. 5.4 | pH 3.67 | 167 cases

Concentrated aromas of black cherry and plum are complemented by violets on the nose. Concentrated flavors of raspberry, cherry and mocha are magnified on the palate, framed by firm tannins and brilliantly balanced acidity.

Label Artist: Julio Valdez | New York, NY

In the Cellar: Drink now or cellar up to 10 years

Retail: $55 | Club: $44.00

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2020 Reserve White Burgundy

North Coast

Alc. 14.1% | T.A. 5.0 | pH 3.52 | 177 cases

Specially selected barrels of Pinot Blanc, Chardonnay and Pinot Meunier come together in an elegant blend for our White Burgundy Reserve. Fragrant aromatics drift into melon, almond and subtle citrus marked by a lush mouthfeel. This wine sets itself apart from its sister, White Burgundy with its creamy texture, balanced acidity and layered complexity.

Label Artist: Tom Lieber | Moloaa, HI

In the Cellar: Drink now or cellar up to 3 years

Blend: 50% Pinot Blanc, 40% Chardonnay and 10% Pinot Meunier

Retail: $50 | Club: $40.00

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2019 Gee eS eM

Sonoma Valley – Sonoma County

Alc. 15.0% | T.A. 5.8 | pH 3.66 | 657 cases

Our Gee eS eM is a celebration of rich fruit and subtle spice. Grenache brings forth ripe strawberry and bright acidity that dance across the palate, intermingling with the softness and spice of Mourvèdre. Syrah reveals layers of dark berry and jam before giving way to a lush and long finish.

Label Artist: Malcolm Easton | Berkeley, CA

In the Cellar: Drink now or cellar up to 6-8 years

Blend: 40% Grenache, 27% Mourvèdre, 27% Syrah, 4% Malbec and 2% Tempranillo

Accolade: Gold Medal | Sonoma County Harvest Fair

Retail: $45 | Club: $36.00

*Reds Only

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2019 Tusca Brava

Sonoma County

Alc. 15.0% | T.A. 5.1 | pH 3.7 | 781 cases

Our Super Tuscan style wine, Tusca Brava, features a Sangiovese based blend showcasing stunning ripe fruit aromatics. Merlot softens the mid palate while Cabernet Sauvignon adds structure, rich tannin and
brilliant color. The final touches of Malbec and Cabernet Franc add lushness and depth to the finished wine.

Label Artist: Sierra Montoya Barela | Philadelphia, PA

In the Cellar: Drink now or cellar up to 10 years

Blend: 42% Sangiovese, 28% Cabernet Sauvignon, 13% Malbec, 9% Cabernet Franc and 8% Merlot

Accolade: 92 Points – Jeb Dunnuck

Retail: $57 | Club: $45.60

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2019 Oso Loco

Pine Mountain – Cloverdale Peak

Alc. 14.8% | T.A. 6.0 | pH 3.74 | 154 cases

An homage to the bold wines of Spain, our Oso Loco is a harmonious union of tobacco, spice and blackberry. Juicy intensity and robust tannins round out this rustic and complex blend.

Label Artist: Fernando Reyes | Oakland, CA

In the Cellar: Drink now or cellar up to 8 years

Blend: 45% Tempranillo, 31% Malbec, 16% Grenache, 4% Syrah, 3% Mourvèdre and 1% Merlot

Retail: $45 | Club: $36.00

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2019 Barbera

Upper Ridge Vineyard – Pine Mountain

Alc. 14.9% | T.A. 8.0 | pH 3.3 | 332 cases

Ruby red in color, our Upper Ridge Barbera exhibits supple texture, racy acidity and bright juicy fruit that carries through to the balanced finish. On the midpalate, notes of fresh-pressed cherry and raspberry dance with subtle caramel and anise.

Label Artist: Elizabeth Hoy | Providence, RI

In the Cellar: Drink now or cellar up to 6 years

Retail: $45 | Club: $36.00

Bottle 1 Bottle 2 Bottle 3 Bottle 4 Bottle 5 Bottle 6
Shipments Per Year
Approximate Cost Per Shipment
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20% savings on all wine & merchandise purchases at both Imagery & Benziger tasting rooms, and online.

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Complimentary wine tasting for four in our tasting rooms at both Imagery Estate Winery & Benziger Family Winery.

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Preferred rates on all events and elevated tasting experiences at both Imagery & Benziger. Invitations to exclusive Club only events.

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Special access to Wine Club Member only areas at the winery.

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Ability to customize Wine Club selections.

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Access to one-of-a-kind Imagery Art, through exclusive Club Avant-Garde Charity auction.

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Receive a discount when hosting private events at Benziger & Imagery.

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Exclusive discount up to 20% on room rates, and food & beverage at the Fairmont Sonoma Mission Inn.

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Discount on transportation provided by Beau Wine Tours.


Call our Wine Club representatives at 800.989.8890 or email us at


6 Bottle Bundled Club
Process Payment: April 4th | Delivery Week: April 11th

2 Bottle Club
Process Payment: March 7th | Delivery Week: March 14th
Process Payment: April 11th | Delivery Week: April 18th
Process Payment: May 9th | Delivery Week: May 16th

Shipping Information

We recommend bundled orders for the convenience of delivery and to save annually on shipping, but two-bottle options are available. Please contact us if interested.

Please note that business addresses are highly recommended because wine shipments require an in-person adult (21 or older) signature. We cannot ship to a PO Box.

Shipping Notices

*If you ship to New Jersey, your delivery week will differ from the dates listed above. Please contact the Wine Club Department for delivery estimations at:
** Processing and shipping dates vary based on sign-up date.
*** If you are a will-call member, you will be notified by email when your wines are ready and the deadline to pick up your club selection is June 12, 2022.


While we hope that you will never have cause to cancel your membership, if you do choose to cancel, please follow the cancellation policy below as set forth when you signed up.

I understand I may cancel my membership in any Imagery Estate Winery wine club after receiving one season (spring or fall) of wine club selections, by sending a written notice of cancellation by (a) e-mail at, (b) submitting your cancellation online at our website at, (c) calling us at 800-989-8890 or (d) letter mailed to us at Benziger Family Winery, 1883 London Ranch Road, Glen Ellen, California 95442, Attn: Imagery Estate Winery Wine Club Cancellation. Any cancellation will take effect immediately following our receipt of your cancellation. Please be sure to include your name, billing address, and which club you would like to cancel when writing to us.


Call our Wine Club representatives at 800.989.8890 or email us at